DENVER, September 22, 2021 / PRNewswire / – Greenlight Distribution, a leading product vendor and direct lender to U.S. commercial cannabis growers, today announced it has hired Erik Elder as the new sales manager. Elder is an 18 year veteran of the cannabis industry. He will report directly to the CEO Dennis O’Carroll and lead the company’s sales team serving growers with over 6,000 products, financing and expert consultation.
Elder will also oversee the launch of DIRECT green light, a new monthly consumables subscription service that automatically ships personalized nutrients and growing media to growers.
“At Greenlight, we are cannabis people for cannabis people,” said CEO Dennis O’Carroll. “Unlike other distributors, we serve exclusively licensed commercial cannabis growers. Erik’s extensive experience and reputation in the industry will help Greenlight grow by helping our growers grow.”
Elder started his career in 2003 selling hydroponic grow boxes for growing medical marijuana. Since then he has led expanding sales teams and helped bring several new cannabis grow products to the market, some of which have become the standard in their category.
“I am thrilled to join Greenlight because of our incredible leadership team, exceptional operations and customer-centric mindset,” said the Director of Sales. Erik Elder. “Greenlight is unique in that we provide both CapX and OpX financing to growers and entrepreneurs, allowing them to retain their equity through debt financing. industry-leading brands and innovative products. We are known as trusted problem solving advisors and our team is committed to 100% total customer satisfaction. ”
Cannabis sales in the United States increased 67% in 2020 and the industry will continue to grow. Greenlight is dedicated to creating innovative ways to help growers, such as the new Greenlight DIRECT service. With Greenlight DIRECT, experts work with growers to customize a detailed consumables plan for the year and eliminate supply chain issues. This ensures that they get a reliable supply of nutrients and growing media at the right time throughout the year. Greenlight is committed to offering great prices, up to 20% off other vendor options.
“We strive to ensure that our customers thrive and optimize their operations, “ said the sales manager Erik Elder, “We cherish their success.”
About the Greenlight distribution
Greenlight Distribution is the single source for licensed commercial cannabis growers in United States. As a Total Growth Partner, Greenlight sells more than 6,000 growth products, provides custom consulting and design services, and offers innovative financing solutions. As a direct lender to industry, Greenlight provides debt capital to finance large purchases, manage cash flow, expand operations, and grow your growing business. Learn more about www.growwithgreenlight.com.
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SOURCE Green light Distribution